Store Manager
Heron Foods
£32.0k per year
Wirral, England, CH62, gb
Full time
The Breakroom Take
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About Heron Foods
Heron Foods is a frozen food supermarket chain in the Midlands and Northern England.
Job description from Heron Foods
Up to £32,000 per annum plus bonus opportunities. Generous Leave:
30 days annual leave with additional leave accrual for long service, plus the option to purchase extra days. Exclusive Discounts:
10% off at both Heron Foods and B&M stores, with double discount weekends throughout the year. Wellbeing Support:
Free, confidential assistance for personal and financial concerns, plus 24/7 GP access for you and your family. Additional Perks:
Access to BenefitHub for exclusive deals, reward schemes, and recognition for long service. Career Development:
Ongoing learning opportunities, including on-the-job training, eLearning, apprenticeships, and career progression programs. What You'll Do: As a Store Manager, you'll be at the heart of our success, taking responsibility for: Leading and motivating your team to deliver exceptional results and achieve sales targets. Providing hands-on leadership, coaching, and fostering a collaborative, high-performing store environment. Ensuring operational excellence, from store presentation to stock management and health & safety compliance. Delivering exceptional customer service, resolving queries, and ensuring a positive shopping experience. Developing talent within your team, creating succession plans, and supporting ongoing growth. Fast-Paced and Rewarding: This role offers the chance to thrive in a dynamic and sometimes demanding environment. With a focus on leadership and operational excellence, you'll play a crucial part in the success of our business and gain invaluable experience managing a busy retail environment. What We're Looking For: We're seeking individuals who bring: Proven experience as a Store Manager, Retail Manager, or in a similar leadership role. A strong track record of developing teams and achieving results. A genuine passion for retail, customer service, and delivering exceptional results. The ability to thrive in a fast-paced, community-focused retail environment. Apply Today: Don't wait—apply early, as this opportunity may close sooner than expected! At Heron Foods, diversity is at the heart of our values, and we are proud to be an equal opportunity employer. Take the next step in your career and join a team where your leadership truly matters. Apply now!
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Job insights from Breakroom
Retail store and shop managers
Retail managers look after stores, staff and sales ensuring that targets are met
What you’ll do as a retail store and shop manager
- Serve and advise customers
- Look after staff and rotas
- Manage deliveries and stock
- Handle customer payments, complaints, returns and refunds
- Keep the store clean and tidy
- Be responsible for sales targets and goals
Is it right for you?
This job may involve:
- Dealing with customers
- Standing
- Using a computer
- Wearing a uniform
- Physical activities
- Managing people
- Anti-social hours
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What employees say
Pay
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Good
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Most people are paid a living wage
Do Heron Foods pay duty managers enough to live on?
Most people are paid a living wage.
How we know this
92% of people say they are paid at or above the Real Living Wage for where they live.Based on data from 25 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
Everyone should be paid enough to live on.
The Real Living Wage is a voluntary rate employers can sign up to that is based on the real cost of living.
The current rates are £12.60 per hour, and £13.85 per hour in London.
Find out more in our explainer about the Real Living Wage.
Needs improving
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Most people are paid below market rates
Do Heron Foods pay duty managers market rates?
Most people are paid less than average for their job.
How we know this
96% of people are paid below average for the type of work they do.Based on data from 28 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
Pay can vary a lot between types of job. Employers should be ensuring that the rates their staff are paid are in line with similar roles elsewhere.
Needs improving
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Most people don’t get paid breaks
Do duty managers at Heron Foods get paid breaks?
No. Most people don’t get paid breaks.
How we know this
100% of people say they don’t get paid breaks.Based on data from 28 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
A good job should have paid breaks.
You should be paid for all your time at work, whether you’re on a break or not.
Needs improving
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Most people don’t get sick pay
Do Heron Foods pay duty managers sick pay?
No. Most people don’t get proper sick pay.
How we know this
93% of people say they wouldn’t get paid if they were sick but scheduled to work.Based on data from 27 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
Everyone gets sick sometimes. You should be able to take time off without worrying.
At a good job you should still get paid if you’re scheduled to work but can’t due to sickness. Your contract should say how many sick days you can take each year.
This is more than the legal minimum, which says you should only get paid if you are unwell for 4 full days. See Citizens Advice for more details.
Needs improving
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Most people do unpaid extra work
Do duty managers at Heron Foods do extra work that they don't get paid for?
Yes. Lots of people do unpaid extra work.
How we know this
68% of people report that they do extra work that they don’t get paid for.Based on data from 22 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
Everyone should get paid for any extra work they do, even if it is outside your contracted hours. At a good job, you should be paid for all the time you spend at work.
Hours and flexibility
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Needs improving
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Less than 4 weeks notice of shifts
How much notice do duty managers get of their shift pattern at Heron Foods?
Most people don’t get 4 weeks notice of when they’re working.
How we know this
- 32% of people with changing schedules report getting one week notice or less.
- 36% of people with changing schedules report getting two weeks notice.
- 32% of people with changing schedules report getting three weeks notice.
- 0% of people with changing schedules report getting four weeks notice or more.
Based on data from 25 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
At a good job, you get plenty of notice about when you’re working.
This makes it easy for you to plan the rest of life, as well as your finances, because you know how much you’ll be working and when.
Good
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Most people don’t worry about their hours
Do duty managers at Heron Foods worry about hours?
Most people don’t worry about getting enough hours.
How we know this
69% of people report they don’t worry about getting enough hours.Based on data from 16 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
At a good job, you shouldn’t have to worry about getting enough hours each week.
A good job should guarantee you a minimum number of hours in a contract, if you want it.
This makes it easier to plan your finances, because you know how much you’ll be earning.
Okay
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Only some people get a choice of shifts
Do duty managers at Heron Foods get to choose the shifts they work?
Some people don’t get enough choice over which shifts they work.
How we know this
59% report that their manager doesn’t give them enough choice over which shifts they work.Based on data from 17 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
A good job is flexible around your personal life. This means you get a say in when you prefer to work.
Needs improving
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Hard to change shifts
How easy is it for duty managers at Heron Foods to change shifts?
Most people find it hard to change shifts.
How we know this
71% of people report that it’s hard to change shifts if they need to.Based on data from 17 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
A good job is flexible around your personal life. It should be easy to change a shift if you need to, whether that’s in an emergency or for planning ahead.
Okay
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Can be hard to book holiday
How easy is it for duty managers to book a holiday at Heron Foods?
Some people find it hard to book holiday.
How we know this
35% of people report it’s hard to book holidays.Based on data from 26 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
A good job should let you take time off when you need it, and it shouldn’t be a nightmare to arrange.
Okay
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Shifts can get changed at short notice
Do Heron Foods managers change duty managers shifts at short notice?
Some managers change people’s shifts at short notice.
How we know this
39% of people say their manager changes their shifts at the last minute.Based on data from 23 people who took the Breakroom Quiz between September 2023 and April 2025.
Why this matters
If your manager is often changing your shifts at short notice that’s a sign of poor planning. At a good job you won’t be messed around at the last minute.
Needs improving
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Most people find it hard to take sick leave
How easy is it for duty managers to take sick leave at Heron Foods?
Most people find it hard to take sick leave.
How we know this
68% of people report that it’s hard to take time off if they are sick.Based on data from 25 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
Everyone gets sick sometimes. You should be able to take time off when you need to.
A good job should support you when you’re unwell and have systems in place that will allow you to take time off to recover when you need it.
Workplace
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Okay
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Only some people feel treated with respect
Do duty managers at Heron Foods feel treated with respect by their managers?
Some people don’t feel treated with respect by their managers.
How we know this
45% of people say they’re not treated with respect by their managers.Based on data from 22 people who took the Breakroom Quiz between September 2023 and April 2025.
Why this matters
Everyone should get treated with respect by their managers. You shouldn’t feel discriminated against or bullied, and if you have a problem you should be able to speak to someone about it.
Needs improving
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Most people don’t get proper breaks
Do duty managers at Heron Foods get proper breaks?
Most people don’t get proper breaks.
How we know this
69% of people report that they don’t get to take proper breaks.Based on data from 26 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
When you take a break it should be a proper rest. It should last the full duration and you shouldn’t get pulled off it.
Needs improving
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Most people are stressed
Is it stressful for duty managers to work at Heron Foods?
Most people feel stressed here.
How we know this
70% of people say they often feel stressed at work.Based on data from 27 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
Work isn’t always easy, but if you’re frequently feel stressed, that’s not good.
Your employer should support you with enough people and resources to get your job done without feeling overwhelmed.
Okay
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Only some people enjoy their job
Do duty managers at Heron Foods enjoy their jobs?
Only some people enjoy their job.
How we know this
52% of people report they don’t enjoy their job.Based on data from 21 people who took the Breakroom Quiz between September 2023 and April 2025.
Okay
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Only some people recommend their team
Do duty managers at Heron Foods recommend working with their team?
Only some people recommend working with their team.
How we know this
64% of people report that they wouldn’t recommend working with their immediate team to a friend.Based on data from 28 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
A good job means enjoying the place where you work.
The people you work with every day really matter. They can be the difference between a terrible day and a great one.
If you’d recommend your team to a friend, this shows that something’s going right.
Okay
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Only some people get enough training
Do duty managers get enough training when they start at Heron Foods?
Some people didn’t get enough training when they started.
How we know this
50% of people report they didn’t get enough training when they started working here.Based on data from 26 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
A good job should give you good training when you start, not just drop you in at the deep end.
This means that you’ll be happier and more productive from day one and shows that your employer values you.
It’s also very important if your job involves anything that could be dangerous. Good training from the outset keeps you and your team safe.
Okay
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Only some people get support to progress
Are duty managers given support to progress at Heron Foods?
Only some people are given support to progress here.
How we know this
In the last year, 38% of people report not being given an opportunity to get better at their job, learn a new skill, learn to manage a team or get more responsibility in their role.Based on data from 26 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
A good job should help you progress at work, if you want to. That might be supporting you to get better at the job you currently have, learn something new, manage a team or take on more responsibilities.
This means you’ll be able to build on your skills and experience, and earn more money.
Needs improving
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Head office doesn’t understand what’s happening
Do duty managers think Heron Foods head office understands what's happening where they work?
Most people think head office doesn’t understand what’s happening where they work.
How we know this
91% of people think that this employer’s head office or owners don’t have a good understanding of what’s really happening where they work.Based on data from 22 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
At a good job, the role of head office should be to support the people on the frontline serving customers.
To do that properly, the company’s owners or head office need to have a good understanding of what’s really happening on the frontline. This is especially important when a company owns multiple locations.
Okay
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Only some people feel well informed by head office
Do duty managers feel well informed about how Heron Foods is doing?
Only some people feel well informed about how the company is doing.
How we know this
58% of people feel that they aren’t kept well informed about how the company is doing as a whole.Based on data from 24 people who took the Breakroom Quiz between June 2023 and April 2025.
Why this matters
At a good job, there should be a supportive relationship between the people working on the frontline serving customers and the people who own the company or work in head office.
You should be kept informed about how the company is doing as a whole, both in good times and when things get tough for the business.
What Heron Foods employees say about their job
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Best thing
Great Team, decent staff Discount, good training,
Worst thing
Unpaid breaks, Unpaid sick days (where your sick for less than 3 days), head office
Ptsa at Heron Foods, March 2025
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Best thing
Most of my team . There are a few of us that gel really well ,get the job done ,no probs.
Worst thing
The amount of hours we get ,not enough. They dont work around parents with kids . There is also 1 member of staff who is a bully ,says inappropriate things ,ignores managements ,puts people in dangerous situations but nothing is done
Ptsa at Heron Foods, January 2025
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